Are you planning on selling a luxury property in the charming neighborhood of Willow Glen in San Jose, California? This beautiful neighborhood is known for its tree-lined streets, unique architecture, and gorgeous historic homes. By offering a comfortable small-town life combined with all the fabulous amenities of a big city, Willow Glen is a highly sought-after area for young people, families, and retirees.
Homeowners considering putting their Willow Glen luxury homes on the market must invest in high-end photography. Here are the reasons why high-end photography can make an extraordinary difference in the outcome of your real estate sale.
Benefits of high-end photography for luxury real estate
First impressions matter
As many as 97% of people looking for a new home use the Internet, browsing various real estate listing sites. Many home buyers and their real estate agents will look for homes on the exclusive Multiple Listing Service (MLS). With thousands of homes on the MLS, it becomes crucial that you distinguish your listing with captivating high-end photography.
Buyers are more likely to consider a home with beautiful photographs than one that doesn’t have any pictures at all. In addition, a home listing with beautiful photographs can leave a great lasting impression. Potential buyers are more likely to inquire further for a private showing when they are impressed by the home.
Offer comprehensive tour
When first glancing at a real estate listing, it can be difficult for buyers to imagine themselves in the home. However, when a listing has high-end photography, buyers can get an in-depth look at the property. Whether they are virtually standing in front of your luxury home in Willow Glen or getting a bird’s eye view of the living space, they can start thinking if the house is right for their lifestyle. Buyers will be able to look closely at every room and even begin assigning a function or purpose. This can help them visualize their future lives in the home.
More likely to sell
A home listing with many professional photographs is more likely to attract the attention of potential buyers and consequently achieve a sale. Conversely, a home listing with no photographs is unlikely to attract the attention of buyers. This could result in your listing remaining on the MLS for longer than it should.
Higher perceived value
Listings with photographs can even help you sell for more. This is because homes with high-quality pictures tend to have a higher perceived value in the minds of buyers. Additionally, they are more likely to make an offer well above the asking price. Homes with professional photographs tend to sell for at least 47% more than what the seller may ask for.
Sell faster
A professional photographer with experience taking captivating pictures of luxury properties can use innovative techniques to present your home in the best light possible. This will drive more views and, ultimately, a higher click-through rate. With more eyes on your Willow Glen home listing, you have a greater chance of getting more people to schedule a private showing, attend the open house, or even make an offer. In general, you can expect to sell 32% faster by uploading professional photography to your listing.
Trigger emotions
Photographs can make buyers feel a wide range of emotions. An expert photographer can use this to entice buyers to make an offer quickly. For example, photographers can use certain filters or angles to create a compelling story about your Willow Glen house. Furthermore, when buyers feel relaxed and at peace, they are more likely to make an offer as they will believe the house is right for them.
Elevate your marketing
With an abundance of high-quality photographs in your collection, you can use them in your marketing materials. Whether creating a beautiful single-property website or immersive social media pages focused on telling the story of your home, photography is just one crucial way to draw in more people. You can also incorporate the photographs into direct mailers and print flyers. High-end photography will help elevate your marketing efforts so that buyers will make an offer quickly and for maximum value.
How to find a top-notch photographer in Willow Glen
Request referrals from friends, family, and colleagues
One of the best ways to find an excellent photographer is through your personal network. Ask your family, friends, colleagues, and neighbors if they have hired a professional photographer recently. You want a photographer with experience taking pictures of luxury homes in Willow Glen. They will likely know what focus angles and camera filters to use to paint a captivating story. Plus, a photographer with editing skills can be a great asset, as they can elevate your home listing to the next level.
Interview two or three candidates
Once you have narrowed your list of potential candidates to two or three, it is time to sit down and ask them some questions. By interviewing them, you will understand how much experience they have taking photographs of luxury properties. Also, ask them about the photography process and how much editing they do. These questions can help you ascertain the length and depth of experience they have.
Ask for samples of their work
Before ending the interview, you should ask the candidates for some samples of their work. Looking at actual photographs they have done can give you a good idea of the kind of work you can expect. Generally, if you love the work they have done in the past, then they may be a great photographer for your Willow Glen luxury home.
Ready to sell a luxury property in Willow Glen?
Using high-end photography can capture the brilliance of luxury homes in Willow Glen. An experienced real estate agent can take it one step further with exceptional staging and marketing so that you can pave the way in luxury real estate. Consult experienced real estate agent Bill Reding, who can provide top-notch guidance, from analyzing real estate market insights to choosing the best time to sell. Bill Reding can sell your luxury home quickly and for top dollar!
